Human resources association
of treasure valley


Employer Branding: How to Use Marketing Strategies to Attract Talent

  • Thursday, May 16, 2019
  • 11:30 AM - 1:00 PM
  • Galaxy Event Center at Wahooz Family Fun Zone, 1385 Blue Marlin Ln, Meridian, ID 83642

Registration

  • If you purchased a 2019 Program Card or have a meeting Coupon, please select that option below.
  • If you purchased a 2019 Program Card to prepay for this calendar year's programs, please select this option.
  • If you have received a coupon to attend an event, please select this option. Please present the coupon to us at the registration table.

Registration is closed

NEW LOCATION for 2019!
Galaxy Event Center at Wahooz Family Fun Zone

1385 S Blue Marlin Ln, Meridian, ID 83642

Cost: Members $20.00 ($35 for non-members; $10 for students).  Prepay online with credit card or at the door with cash or check (payable to HRATV).

RSVP Deadline: FRIDAY, May 10, 2019. There will be an additional $10.00 added to the pricing above if your RSVP is not received prior to the deadline.  Seating is not guaranteed without a reservation and you will be asked to wait until the registration process is complete.

The Human Resources Association of Treasure Valley is pleased to present the May program, "Employer Branding: How to Use Marketing Strategies to Attract Talent" presented by Cammas Freeman and Lily Marshall. Employer Branding is more important than ever to a company’s hiring strategy. It's what makes you stand out to candidates and helps your recruiting team attract a more qualified talent pool. Not focusing on employer branding can impact a company’s ability to hire the best talent. During this meeting you will learn:

  • What is employer branding
  • Why it matters
  • Who should be involved in employer branding
  • Metrics to help measure your employer brand
  • Things you can do today to start your employer brand strategy

Cammas Freeman, SPHR, SHRM-SCP is a talent strategy leader and founder of StackRock Talent. She has over 15 years combined experience in recruiting, human resources, technology and marketing. She helps companies — big or small — develop digital talent attraction strategies that target the right talent, more efficiently and cost effectively. Thinking differently about talent acquisition is critical to hiring success in a candidate-driven and talent shortage environment, Cammas’ passion is helping hiring teams take their talent acquisition to the next level.

Lily Marshall, is the former the Head of Internal Communications at Redbull. She currently runs her own company, Monday Morning Networks, and her biggest client is RedBull! She has extensive experience in building internal branding campaigns that support employer branding initiatives and help foster employee engagement.

The Human Resources Association of Treasure Valley is recognized by SHRM to offer Professional Development Credits (PDCs) for the SHRM-CP or SHRM-SCP.

The use of this seal confirms that this activity has met HR Certification Institute’s® (HRCI®) criteria for recertification credit pre-approval.

MEETING PARTNERS


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Human Resources Association of Treasure Valley 
SHRM Chapter #0111

P.O. Box 1733
Boise, ID 83701
208.331.1880
info@hratv.org

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