Human resources association
of treasure valley

The Power of Your Personal Brand

  • Thursday, June 18, 2020
  • 11:30 AM - 1:00 PM
  • Galaxy Event Center at Wahooz Family Fun Zone, 1385 Blue Marlin Ln, Meridian, ID 83642


  • If you have received a coupon to attend an event, please select this option. Please present the coupon to us at the registration table.
  • If you purchased a 2020 Program Card or have a meeting Coupon, please select that option below.
  • If you purchased a 2020 Program Card to prepay for this calendar year's programs, please select this option.


RSVP Deadline: Friday, June 12, 2020 before 1:00pm.

COST: Members $20; Non-members $35; Students $10 (includes lunch)

MENU: Grillmaster Barbecue Buffet: Tender smoked baby back ribs smothered in our house barbecue sauce, Flame grilled barbecue chicken legs and thighs. Grilled all American hamburgers and hotdogs. Served with chips and salad.

The Human Resources Association of Treasure Valley is pleased to announce the June Professional Development and Networking program "The Power of Your Personal Brand" presented by Genny Heikka. Personal branding is more important now than it’s ever been. There’s a lot of noise out there in the world and as human resource professionals, you know that people are increasingly the differentiating factor in business decisions, influence, leadership and success. Regardless of your level or position, when you have a strong personal brand, it helps others to notice you, listen to you, and trust you. It also helps you:

  • have the greatest positive impact in your career
  • stand out as your best self
  • and find more meaning in your role by connecting who you are to what you do.

This session will be geared toward you as human resource professionals and will help you:

  • Understand what personal branding is and why it’s important.
  • Understand how personal branding benefits people and companies.
  • Gain insights on how to strengthen and manage your personal brand.


Genny Heikka, MBA, is an author, speaker, and personal branding coach and consultant. She has served in a variety of leadership roles within corporate, non-profit, and community organizations. Genny began her career at Hewlett-Packard then stepped into her dream of becoming an author, writing several books. She’s appeared on radio and TV and has been published in multiple publications. She’s also the founder of HerTeamSuccess, where she uses her expertise in business, branding and leadership to help woman and companies thrive and succeed. Visit her and learn more at

This program is valid for 1 PDC for the SHRM-CP® or SHRM-SCP®.

The use of this official seal confirms that this Activity has met HR Certification Institute’s® (HRCI®)  criteria for recertification credit pre-approval.

Human Resources Association of Treasure Valley 
SHRM Chapter #0111

P.O. Box 1733
Boise, ID 83701

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