Human resources association
of treasure valley

All Catch, No Release: How to Create a Culture of Commitment

  • Thursday, October 21, 2021
  • 11:30 AM - 1:00 PM
  • Webinar


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WEBINAR COST: HRATV Members $10.00; Non-Members $18.00; Students $5.00.  2020 Program Cards will be accepted and include one free guest registration.

The Human Resources Association of Treasure Valley is pleased to announce the October Professional Development webinar program "All Catch, No Release: How to Create a Culture of Commitment" presented by Jennifer Jones Hooft.  Today, talent is tough to attract — and even tougher to keep. Employers are competing to hire top talent by offering higher levels of pay and better benefits. This is great bait, and can help lure that talent in, but it’s not enough. When we’ve attracted the right talent and they’re in the net, we have to keep them from slipping away.

Culture is your signature emotional hook. It must be strong, sharp, and designed to help you find the right people and fend off the poachers. It’s shored up by a clear focus on motivation and engagement, and sets the stage for people to find their flow and flourish. There is no one-size-fits all solution. Your organization is unique and what’s meaningful to your people is, too. Learn what matters and how to deliver without breaking the bank!


Jennifer Jones Hooft, SHRM-SCP, M.Ed.
Managing Principal, Higher Resources, LLC 

Jennifer Jones Hooft is Managing Principal for Higher Resources, LLC.  She is an HR expert and executive coach with more than 25 years of experience spanning varied industries, including technology, financial services, higher education, manufacturing, and health care. In addition to speaking, coaching, training, and supporting clients with sound HR practices, she has taught as adjunct faculty for Boise State University for more than 20 years and is personally committed to lifelong learning and helping people and organizations flourish. Jennifer has a long history of volunteer leadership within her profession and her community. She is past president of HRATV and past state council director for SHRM Idaho, past president of the board for Family Advocates and Idaho Humane Society. Currently, Jennifer is a board member for the Wassmuth Center for Human Rights.

 This program is valid for 1.0 PDC for the SHRM-CP® or SHRM-SCP®.

The use of this official seal confirms that this Activity has met HR Certification Institute’s® (HRCI®)  criteria for recertification credit pre-approval.


Human Resources Association of Treasure Valley 
SHRM Chapter #0111

P.O. Box 1733
Boise, ID 83701

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