The Human Resources Association of Treasure Valley is pleased to announce the July Professional Development webinar program, "You’ve Been Ghosted: 3 Steps to Becoming an HR Ghostbuster" presented by Steven J. Smith, SHRM-CP, PHR, Chief Hiring Expert / Author. Ghosting is an issue that has plagued employers for years, but recently, this phenomenon has seen the disapparation of more applicants than ever before, almost reaching a new high of 28% in some industries. While many employers are blaming the rising generation, laziness, lack of respect or professionalism, etc., what if part of the problem was the employer’s fault?
In this session we will cover how to become an HR ghostbuster by looking at three specific areas where ghosting occurs the most. Understanding why it occurs is the only way to potentially mitigate the issue and give your organization the opportunity to attract applicants, while keeping them interested and engaged to avoid losing them along the way.
Finally, you will learn a bit more about quiet quitting, and how ghosting is related to this underlying issue.
What would you do if you learned that quiet quitting is sometimes a call for help?
Come learn to be an HR Ghostbuster, and you will have applicants and employees alike answering the question:
Who you gonna call?
Why, HR of course!
Learning Objectives:
• Understand how the application process can cause ghosting and three immediate practices that can be implemented to mitigate ghosting at this stage of the process.
• Define the job seeker persona to help avoid the common mistakes that lead to ghosting and understand how the job ad has a direct impact on the likelihood of ghosting from the application stage to the interview process.
• Gain a sound understanding of how manager engagement during the interview process can help stop ghosting and learn the three core elements needed to help managers better prepare for the interview.
• Learn the six practices for practicing and engaged focus mentality versus the traditional focus mentality.
ABOUT OUR PRESENTER
Steve will be the first to tell you that recruiting is marketing. He earned his Bachelor of Science in Finance at Brigham Young University and started his career in recruiting in Feb 2005. In 2008, he took a risk during a recession to help start a new company with Ryan Kohler, called ApplicantPro, an applicant tracking software platform for small to mid-sized businesses. With 11,000 clients and close to 300 employees, ApplicantPro has made the Inc 5000 list 10 years in a row, a feat accomplished by very few organizations in the country. Steve is SHRM-CP and PHR certified, and currently serves as the Utah SHRM State Director. He loves to volunteer. His book, The Hiring Tree: Laws of Applicant Attraction, has helped thousands of organizations across the country rethink the way they approach hiring. One of the hottest releases on Amazon in 2023, The Hiring Tree will help any organization understand the principles and role of SEO and marketing when it comes to attracting job seekers.
The Human Resources Association of Treasure Valley is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP®.
The use of this official seal confirms that this Activity has met HR Certification Institute’s® (HRCI®) criteria for recertification credit pre-approval.
